Ignite Sweden Startup Membership

Ignite Sweden is a national program aiming to increase the number of commercial and innovative cooperations between startups, enterprises and the public sector.

In order to do that, we are working as national key account managers, devoting our time to find the right people with the right mandates with a serious interest in startup collaboration. When your startup get a match, this is based on a in-depth needs assessment with the corporate or public sector organization. This means that when you meet the potential customer, you can be sure that the meeting will be of high relevance. Half of the meetings Ignite Sweden facilitates lead to future discussions.

Services offered by Ignite Sweden to startups

  • Matchmaking with potential customers
  • Sales training
  • Sales coaching
  • Pilot training
  • Content marketing workshop
  • CX workshop
  • Legal support
  • Negotiation support
  • Startup-friendly legal templates for NDA, Proof of concepts, etc.
  • Startup profile and access to our platform Ignite Magic

Funded by Vinnova

We are partially funded by Vinnova to assist you in finding the right customer. This funding is specifically allocated for our work with startups, meaning that Ignite Sweden's services are free of charge to you. Vinnova is covering the costs for our services.

To be granted this funding for your participation in Ignite, you should be either:

A: A startup registered in Sweden with a scalable solution, that has been established for less than 5 years and has not received public funding exceeding €400,000 during the last three years.
B: An SME registered in Sweden with an innovative solution and that has not received public funding exceeding €200,000 during the last three years.

Unfortunately, neither listed companies nor startups owned by larger companies with more than 25% ownership are eligible for funding.

In order for us to receive funding from Vinnova to cover the costs of matchmaking meetings, training sessions, and other activities, we need you to fill out a digital PDF form via SCRIVE. You will receive an email with this information as soon as you have a confirmed match or are participating in any of our sessions, workshops or startup activities. This process only needs to be completed once per year.

Vinnova will pay us a fee of 17,000 SEK for national matchmaking events, 20,000 SEK for international matchmaking events, and 15,000 SEK for other activities, including full-day sales, pilot, and marketing content workshops. The cost of legal support will vary depending on the complexity of the case.

Questions? Please contact us at support@ignitesweden.org prior to your participating. 

Exemption for startups participating in the national Incubator program

If your startups is currently participating in one of the incubators part of Vinnova’s national incubator program Excellence, your incubator will pay for Ignites Sweden’s services instead. This is because they have the same type of funding from Vinnova as Ignite Sweden has, called “verifieringsmedel” in Swedish. You should share this information with your incubator in that case. 

These are the incubators currently part of Vinnova’s national incubator program Excellence:

Arctic Business Incubator
Blekinge Business Incubator
Chalmers Ventures
Create Business Incubator
Dalarna Science Park
DigitalWell GovTech Incubator
Founders Loft
GU Ventures
Handels SSE
Ideon Innovation
Inkubatorn i Borås
Inkubera i Örebro
Innovatum Inkubator
Kalmar Science Park
Karolinska Institutet Innovations
Krinova Incubator & Science Park
Sahlgrenska Science Park
Science Park Gotland
Science Park Jönköping
Science Park Skövde
Smile Incubator
Umeå Biotech Incubator
Uminova Innovation
Uppsala Innovation Centre